A New-To-Dallas Pizza Chain Ripped Its Whole Concept Right From a Seinfeld Episode.

By now, area diners have surely noticed some action surrounding the very-hot area restaurants Hopdoddy (in University Park) and HG Supply Co. (on Lower Greenville). Near each of these spots, construction workers have been hard at work turning vacant storefronts into homes for the state's next big dining concept.

That concept? Build-your-own pizza joints.

California-based restaurateur James Markham plans on opening 20 locations of his build-your-own pizza franchise Project Pie around the U.S. by year's end, with two of these new spots coming to Dallas in those aforementioned, still-in-construction spaces. Opening first will be the University Park location (6030 Luther Lane, Suite 110), which is set to debut later this month. That spot will then be followed by a second one on Lower Greenville (2012 Greenville Avenue) that's scheduled to open later this summer.

It's such an obvious concept, you've really got to wonder why nobody's come up with the pizza version of the Subway/Chipotle before now.

Unless… wait. Has someone?

Well, then.

For now, at least, we expect that Markham's company won't allow customers to shove their arms into 600-degree pizza ovens themselves, as was the ultimate flaw in noted '90s entrepreneur Cosmo Kramer's vision.

For now, just know this: Those days when one could only dream about going to a pizza place where they make their pie are nearing their end.

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